Monday, 13 April 2015

Motion graphics Case Study


https://www.youtube.com/watch?v=neUGDUpVyCQ


In this piece of motion graphics I feel it don't flow well within the animation, but I believe this is because the animation is a showreel animation meaning showing parts of different work. The part that interested me was from 24 seconds, because it looked like a illustration made into a motion graphic with the black lines coming out of the drawing person giving that graphic look about it. I feel that part contrasts well with the strong black colour making it more dominant to look at with the background being a light tinge of brown and purple not excessive so it doesn't over power what is in the middle ground. As it progresses through you see the black lines from the illustration forming the logo "young channel." from the young channel logo it forms other motion graphics showing other ways of processing the logo. The part I liked the most was the second part with the logo formed in cubes then breaks apart and the cubes come out towards you in a 3d motion.  I found the typography side of the motion graphic interesting to watch because I believe that it stood out well in the graphic elements, more often than the other graphic elements in the piece of motion graphic. However as a piece in general I didn't enjoy the motion graphics because I found it boring to watch, there wasn't enough excitement and thrill to keep me to watch on, this is possibly because it is showing clips from different animations and that is why it didn't grab my attention. 

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